diff --git a/app/globals.css b/app/globals.css
index 9789af3..26b9d54 100644
--- a/app/globals.css
+++ b/app/globals.css
@@ -29,7 +29,12 @@ body {
   font-family: var(--font-sans);
 }
 
-/* Scrollbar personnalisée */
+/* Smooth scroll for anchor links */
+html {
+  scroll-behavior: smooth;
+}
+
+/* Scrollbar personnalisee */
 ::-webkit-scrollbar {
   width: 6px;
 }
@@ -90,3 +95,25 @@ body {
 .pulse-glow {
   animation: pulse-glow 2s ease-in-out infinite;
 }
+
+/* Scale in animation for popups */
+@keyframes scale-in {
+  0% {
+    transform: scale(0.9);
+    opacity: 0;
+  }
+  100% {
+    transform: scale(1);
+    opacity: 1;
+  }
+}
+
+.animate-scale-in {
+  animation: scale-in 0.3s ease-out;
+}
+
+/* Selection color */
+::selection {
+  background: rgba(109, 94, 246, 0.3);
+  color: #ffffff;
+}
diff --git a/app/layout.tsx b/app/layout.tsx
index 25e5e40..1c88230 100644
--- a/app/layout.tsx
+++ b/app/layout.tsx
@@ -1,22 +1,75 @@
 import type { Metadata } from "next";
 import "./globals.css";
 
+const BASE_URL = process.env.NEXT_PUBLIC_APP_URL || "https://hooklab.eu";
+
 export const metadata: Metadata = {
-  title: "HookLab | Programme coaching TikTok Shop 8 semaines",
+  metadataBase: new URL(BASE_URL),
+  title: {
+    default:
+      "HookLab | Formation TikTok Shop France - Deviens Cr\u00e9ateur Affili\u00e9",
+    template: "%s | HookLab",
+  },
   description:
-    "Rejoins HookLab et lance ton business TikTok Shop en 8 semaines. Programme de coaching complet pour créateurs affiliés.",
+    "Formation coaching TikTok Shop en 8 semaines. Deviens cr\u00e9ateur affili\u00e9 et g\u00e9n\u00e8re des revenus avec l\u2019affiliation TikTok Shop en France. Programme complet : strat\u00e9gie, contenu, mon\u00e9tisation.",
   keywords: [
-    "TikTok Shop",
-    "coaching",
-    "affiliation",
-    "créateur",
-    "formation",
+    "formation TikTok Shop",
+    "coaching TikTok Shop",
+    "affiliation TikTok Shop France",
+    "gagner de l'argent TikTok Shop",
+    "cr\u00e9ateur TikTok Shop France",
+    "commission TikTok Shop",
+    "programme affiliation TikTok",
+    "revenus TikTok Shop",
+    "devenir affili\u00e9 TikTok Shop",
+    "mon\u00e9tisation TikTok France",
+    "tuto TikTok Shop d\u00e9butant",
+    "revenus passifs TikTok",
   ],
+  authors: [{ name: "HookLab" }],
+  creator: "HookLab",
+  publisher: "HookLab",
+  robots: {
+    index: true,
+    follow: true,
+    googleBot: {
+      index: true,
+      follow: true,
+      "max-video-preview": -1,
+      "max-image-preview": "large",
+      "max-snippet": -1,
+    },
+  },
   openGraph: {
-    title: "HookLab | Programme coaching TikTok Shop",
-    description:
-      "Lance ton business TikTok Shop en 8 semaines avec notre programme de coaching.",
     type: "website",
+    locale: "fr_FR",
+    url: BASE_URL,
+    siteName: "HookLab",
+    title:
+      "HookLab | Formation TikTok Shop France - Deviens Cr\u00e9ateur Affili\u00e9",
+    description:
+      "Formation coaching TikTok Shop en 8 semaines. Deviens cr\u00e9ateur affili\u00e9 et g\u00e9n\u00e8re tes premiers revenus avec l\u2019affiliation TikTok Shop en France.",
+    images: [
+      {
+        url: "/og-image.png",
+        width: 1200,
+        height: 630,
+        alt: "HookLab - Formation TikTok Shop France",
+      },
+    ],
+  },
+  twitter: {
+    card: "summary_large_image",
+    title: "HookLab | Formation TikTok Shop France",
+    description:
+      "Deviens cr\u00e9ateur affili\u00e9 TikTok Shop et g\u00e9n\u00e8re des revenus en 8 semaines de coaching.",
+    images: ["/og-image.png"],
+  },
+  alternates: {
+    canonical: BASE_URL,
+  },
+  verification: {
+    google: process.env.GOOGLE_SITE_VERIFICATION || undefined,
   },
 };
 
@@ -25,8 +78,62 @@ export default function RootLayout({
 }: Readonly<{
   children: React.ReactNode;
 }>) {
+  const jsonLdOrganization = {
+    "@context": "https://schema.org",
+    "@type": "Organization",
+    name: "HookLab",
+    url: BASE_URL,
+    logo: `${BASE_URL}/logo.png`,
+    description:
+      "Programme de coaching TikTok Shop pour devenir cr\u00e9ateur affili\u00e9 en France.",
+    contactPoint: {
+      "@type": "ContactPoint",
+      contactType: "customer service",
+      availableLanguage: "French",
+    },
+  };
+
+  const jsonLdCourse = {
+    "@context": "https://schema.org",
+    "@type": "Course",
+    name: "Formation TikTok Shop - HookLab",
+    description:
+      "Programme de coaching intensif de 8 semaines pour devenir cr\u00e9ateur affili\u00e9 TikTok Shop. Apprenez \u00e0 cr\u00e9er du contenu, s\u00e9lectionner des produits et g\u00e9n\u00e9rer des commissions.",
+    provider: {
+      "@type": "Organization",
+      name: "HookLab",
+      url: BASE_URL,
+    },
+    offers: {
+      "@type": "Offer",
+      price: "490",
+      priceCurrency: "EUR",
+      availability: "https://schema.org/LimitedAvailability",
+    },
+    hasCourseInstance: {
+      "@type": "CourseInstance",
+      courseMode: "online",
+      duration: "P8W",
+      inLanguage: "fr",
+    },
+  };
+
   return (
     <html lang="fr">
+      <head>
+        <script
+          type="application/ld+json"
+          dangerouslySetInnerHTML={{
+            __html: JSON.stringify(jsonLdOrganization),
+          }}
+        />
+        <script
+          type="application/ld+json"
+          dangerouslySetInnerHTML={{
+            __html: JSON.stringify(jsonLdCourse),
+          }}
+        />
+      </head>
       <body className="antialiased">{children}</body>
     </html>
   );
diff --git a/app/page.tsx b/app/page.tsx
index f72052e..bbd18d6 100644
--- a/app/page.tsx
+++ b/app/page.tsx
@@ -1,23 +1,72 @@
+import AnnouncementBar from "@/components/marketing/AnnouncementBar";
 import Navbar from "@/components/marketing/Navbar";
 import Hero from "@/components/marketing/Hero";
-import Testimonials from "@/components/marketing/Testimonials";
-import PersonaCards from "@/components/marketing/PersonaCards";
+import ResultsShowcase from "@/components/marketing/ResultsShowcase";
 import Method from "@/components/marketing/Method";
+import PersonaCards from "@/components/marketing/PersonaCards";
+import ComparisonTable from "@/components/marketing/ComparisonTable";
+import Testimonials from "@/components/marketing/Testimonials";
 import Pricing from "@/components/marketing/Pricing";
+import TrustBadges from "@/components/marketing/TrustBadges";
 import FAQ from "@/components/marketing/FAQ";
+import FinalCTA from "@/components/marketing/FinalCTA";
 import Footer from "@/components/marketing/Footer";
+import SocialProofTicker from "@/components/marketing/SocialProofTicker";
+import ExitIntentPopup from "@/components/marketing/ExitIntentPopup";
+import StickyMobileCTA from "@/components/marketing/StickyMobileCTA";
 
 export default function LandingPage() {
   return (
     <main className="min-h-screen">
+      {/* Top announcement bar */}
+      <AnnouncementBar />
+
+      {/* Navigation */}
       <Navbar />
+
+      {/* Hero with SEO-optimized H1 */}
       <Hero />
-      <Testimonials />
-      <PersonaCards />
+
+      {/* Market opportunity + timeline */}
+      <section id="resultats">
+        <ResultsShowcase />
+      </section>
+
+      {/* 3-step method */}
       <Method />
+
+      {/* Target personas */}
+      <PersonaCards />
+
+      {/* Comparison table */}
+      <ComparisonTable />
+
+      {/* Testimonials with disclaimer */}
+      <Testimonials />
+
+      {/* Pricing with urgency */}
       <Pricing />
+
+      {/* Trust signals */}
+      <TrustBadges />
+
+      {/* FAQ with structured data */}
       <FAQ />
+
+      {/* Final CTA */}
+      <FinalCTA />
+
+      {/* Footer */}
       <Footer />
+
+      {/* Social proof notifications (bottom left) */}
+      <SocialProofTicker />
+
+      {/* Exit intent popup (desktop only) */}
+      <ExitIntentPopup />
+
+      {/* Sticky mobile CTA bar */}
+      <StickyMobileCTA />
     </main>
   );
 }
diff --git a/app/robots.ts b/app/robots.ts
new file mode 100644
index 0000000..85acad0
--- /dev/null
+++ b/app/robots.ts
@@ -0,0 +1,16 @@
+import type { MetadataRoute } from "next";
+
+const BASE_URL = process.env.NEXT_PUBLIC_APP_URL || "https://hooklab.eu";
+
+export default function robots(): MetadataRoute.Robots {
+  return {
+    rules: [
+      {
+        userAgent: "*",
+        allow: "/",
+        disallow: ["/admin/", "/api/", "/setup-admin/", "/dashboard/", "/profil/", "/formations/"],
+      },
+    ],
+    sitemap: `${BASE_URL}/sitemap.xml`,
+  };
+}
diff --git a/app/sitemap.ts b/app/sitemap.ts
new file mode 100644
index 0000000..f8bce86
--- /dev/null
+++ b/app/sitemap.ts
@@ -0,0 +1,44 @@
+import type { MetadataRoute } from "next";
+
+const BASE_URL = process.env.NEXT_PUBLIC_APP_URL || "https://hooklab.eu";
+
+export default function sitemap(): MetadataRoute.Sitemap {
+  return [
+    {
+      url: BASE_URL,
+      lastModified: new Date(),
+      changeFrequency: "weekly",
+      priority: 1.0,
+    },
+    {
+      url: `${BASE_URL}/candidature`,
+      lastModified: new Date(),
+      changeFrequency: "monthly",
+      priority: 0.9,
+    },
+    {
+      url: `${BASE_URL}/login`,
+      lastModified: new Date(),
+      changeFrequency: "monthly",
+      priority: 0.3,
+    },
+    {
+      url: `${BASE_URL}/mentions-legales`,
+      lastModified: new Date(),
+      changeFrequency: "yearly",
+      priority: 0.2,
+    },
+    {
+      url: `${BASE_URL}/cgv`,
+      lastModified: new Date(),
+      changeFrequency: "yearly",
+      priority: 0.2,
+    },
+    {
+      url: `${BASE_URL}/confidentialite`,
+      lastModified: new Date(),
+      changeFrequency: "yearly",
+      priority: 0.2,
+    },
+  ];
+}
diff --git a/components/marketing/AnnouncementBar.tsx b/components/marketing/AnnouncementBar.tsx
new file mode 100644
index 0000000..b94f09d
--- /dev/null
+++ b/components/marketing/AnnouncementBar.tsx
@@ -0,0 +1,28 @@
+"use client";
+
+import { useState } from "react";
+import Link from "next/link";
+
+export default function AnnouncementBar() {
+  const [visible, setVisible] = useState(true);
+
+  if (!visible) return null;
+
+  return (
+    <div className="relative bg-gradient-to-r from-primary via-primary-hover to-primary text-white text-center py-2.5 px-4 text-sm font-medium z-[60]">
+      <Link href="/candidature" className="hover:underline">
+        Places limit&eacute;es &mdash; Nouvelle session de formation TikTok Shop
+        ouverte &rarr; <span className="underline font-bold">Candidater</span>
+      </Link>
+      <button
+        onClick={() => setVisible(false)}
+        className="absolute right-3 top-1/2 -translate-y-1/2 text-white/70 hover:text-white cursor-pointer"
+        aria-label="Fermer"
+      >
+        <svg className="w-4 h-4" fill="none" stroke="currentColor" viewBox="0 0 24 24">
+          <path strokeLinecap="round" strokeLinejoin="round" strokeWidth={2} d="M6 18L18 6M6 6l12 12" />
+        </svg>
+      </button>
+    </div>
+  );
+}
diff --git a/components/marketing/ComparisonTable.tsx b/components/marketing/ComparisonTable.tsx
new file mode 100644
index 0000000..789b96e
--- /dev/null
+++ b/components/marketing/ComparisonTable.tsx
@@ -0,0 +1,116 @@
+import Link from "next/link";
+import Button from "@/components/ui/Button";
+
+const features = [
+  { label: "Programme structur\u00e9 semaine par semaine", hooklab: true, seul: false, autre: "Varie" },
+  { label: "Coaching personnalis\u00e9 et appels de groupe", hooklab: true, seul: false, autre: false },
+  { label: "Communaut\u00e9 priv\u00e9e d\u2019entrepreneurs", hooklab: true, seul: false, autre: true },
+  { label: "Templates et scripts de contenu", hooklab: true, seul: false, autre: "Parfois" },
+  { label: "Support WhatsApp illimit\u00e9", hooklab: true, seul: false, autre: false },
+  { label: "Sp\u00e9cialis\u00e9 TikTok Shop (pas du g\u00e9n\u00e9rique)", hooklab: true, seul: false, autre: false },
+  { label: "Mises \u00e0 jour \u00e0 vie du contenu", hooklab: true, seul: false, autre: "Varie" },
+  { label: "R\u00e9sultats d\u00e8s les premi\u00e8res semaines", hooklab: true, seul: "Hasard", autre: "Varie" },
+  { label: "Prix accessible en 2 mensualit\u00e9s", hooklab: true, seul: "Gratuit*", autre: false },
+];
+
+function CellIcon({ value }: { value: boolean | string }) {
+  if (value === true) {
+    return (
+      <div className="w-6 h-6 rounded-full bg-success/10 flex items-center justify-center mx-auto">
+        <svg className="w-4 h-4 text-success" fill="none" stroke="currentColor" viewBox="0 0 24 24">
+          <path strokeLinecap="round" strokeLinejoin="round" strokeWidth={2.5} d="M5 13l4 4L19 7" />
+        </svg>
+      </div>
+    );
+  }
+  if (value === false) {
+    return (
+      <div className="w-6 h-6 rounded-full bg-error/10 flex items-center justify-center mx-auto">
+        <svg className="w-4 h-4 text-error" fill="none" stroke="currentColor" viewBox="0 0 24 24">
+          <path strokeLinecap="round" strokeLinejoin="round" strokeWidth={2.5} d="M6 18L18 6M6 6l12 12" />
+        </svg>
+      </div>
+    );
+  }
+  return <span className="text-warning text-xs font-medium">{value}</span>;
+}
+
+export default function ComparisonTable() {
+  return (
+    <section className="py-20 md:py-32 bg-dark-light/30">
+      <div className="max-w-4xl mx-auto px-4 sm:px-6 lg:px-8">
+        {/* Header */}
+        <div className="text-center max-w-2xl mx-auto mb-12">
+          <span className="inline-block px-3 py-1.5 bg-primary/10 border border-primary/20 rounded-full text-primary text-xs font-medium mb-4">
+            Comparatif
+          </span>
+          <h2 className="text-3xl md:text-4xl lg:text-5xl font-bold tracking-[-0.02em] mb-4">
+            HookLab vs. les <span className="gradient-text">alternatives</span>
+          </h2>
+          <p className="text-white/60 text-lg">
+            Pourquoi choisir un accompagnement sp&eacute;cialis&eacute; plut&ocirc;t que de te lancer seul.
+          </p>
+        </div>
+
+        {/* Table */}
+        <div className="overflow-x-auto">
+          <table className="w-full">
+            <thead>
+              <tr>
+                <th className="text-left text-white/40 text-sm font-medium pb-4 pr-4" />
+                <th className="pb-4 px-4">
+                  <div className="bg-primary/10 border border-primary/30 rounded-xl py-3 px-4">
+                    <span className="text-primary font-bold text-sm">HookLab</span>
+                  </div>
+                </th>
+                <th className="pb-4 px-4">
+                  <div className="bg-dark-lighter border border-dark-border rounded-xl py-3 px-4">
+                    <span className="text-white/50 font-medium text-sm">Se lancer seul</span>
+                  </div>
+                </th>
+                <th className="pb-4 px-4">
+                  <div className="bg-dark-lighter border border-dark-border rounded-xl py-3 px-4">
+                    <span className="text-white/50 font-medium text-sm">Autre formation</span>
+                  </div>
+                </th>
+              </tr>
+            </thead>
+            <tbody>
+              {features.map((f, i) => (
+                <tr
+                  key={i}
+                  className={i < features.length - 1 ? "border-b border-dark-border" : ""}
+                >
+                  <td className="py-4 pr-4 text-white/70 text-sm">{f.label}</td>
+                  <td className="py-4 px-4 text-center">
+                    <CellIcon value={f.hooklab} />
+                  </td>
+                  <td className="py-4 px-4 text-center">
+                    <CellIcon value={f.seul} />
+                  </td>
+                  <td className="py-4 px-4 text-center">
+                    <CellIcon value={f.autre} />
+                  </td>
+                </tr>
+              ))}
+            </tbody>
+          </table>
+        </div>
+
+        {/* Footnote */}
+        <p className="text-white/30 text-xs mt-4 text-center">
+          * Se lancer seul est gratuit mais les erreurs co&ucirc;tent du temps (et souvent de l&apos;argent).
+        </p>
+
+        {/* CTA */}
+        <div className="text-center mt-10">
+          <Link href="/candidature">
+            <Button size="lg">
+              Choisir HookLab
+            </Button>
+          </Link>
+        </div>
+      </div>
+    </section>
+  );
+}
diff --git a/components/marketing/ExitIntentPopup.tsx b/components/marketing/ExitIntentPopup.tsx
new file mode 100644
index 0000000..2a32841
--- /dev/null
+++ b/components/marketing/ExitIntentPopup.tsx
@@ -0,0 +1,105 @@
+"use client";
+
+import { useState, useEffect } from "react";
+import Link from "next/link";
+import Button from "@/components/ui/Button";
+
+export default function ExitIntentPopup() {
+  const [show, setShow] = useState(false);
+  const [dismissed, setDismissed] = useState(false);
+
+  useEffect(() => {
+    if (dismissed) return;
+
+    // Check if already shown this session
+    if (sessionStorage.getItem("hooklab_exit_popup")) return;
+
+    const handleMouseLeave = (e: MouseEvent) => {
+      if (e.clientY <= 5 && !show && !dismissed) {
+        setShow(true);
+        sessionStorage.setItem("hooklab_exit_popup", "1");
+      }
+    };
+
+    // Only on desktop
+    if (window.innerWidth >= 768) {
+      document.addEventListener("mouseleave", handleMouseLeave);
+    }
+
+    return () => {
+      document.removeEventListener("mouseleave", handleMouseLeave);
+    };
+  }, [show, dismissed]);
+
+  const handleClose = () => {
+    setShow(false);
+    setDismissed(true);
+  };
+
+  if (!show) return null;
+
+  return (
+    <div className="fixed inset-0 z-[100] flex items-center justify-center p-4">
+      {/* Backdrop */}
+      <div
+        className="absolute inset-0 bg-black/70 backdrop-blur-sm"
+        onClick={handleClose}
+      />
+
+      {/* Modal */}
+      <div className="relative bg-dark-light border border-dark-border rounded-3xl p-8 max-w-md w-full shadow-2xl animate-scale-in">
+        {/* Close */}
+        <button
+          onClick={handleClose}
+          className="absolute top-4 right-4 text-white/40 hover:text-white cursor-pointer"
+          aria-label="Fermer"
+        >
+          <svg className="w-5 h-5" fill="none" stroke="currentColor" viewBox="0 0 24 24">
+            <path strokeLinecap="round" strokeLinejoin="round" strokeWidth={2} d="M6 18L18 6M6 6l12 12" />
+          </svg>
+        </button>
+
+        <div className="text-center">
+          {/* Icon */}
+          <div className="w-16 h-16 gradient-bg rounded-full flex items-center justify-center mx-auto mb-5">
+            <svg className="w-8 h-8 text-white" fill="none" stroke="currentColor" viewBox="0 0 24 24">
+              <path strokeLinecap="round" strokeLinejoin="round" strokeWidth={1.5} d="M12 8v4m0 4h.01M21 12a9 9 0 11-18 0 9 9 0 0118 0z" />
+            </svg>
+          </div>
+
+          <h3 className="text-2xl font-bold text-white mb-3">
+            Attends ! Tu passes &agrave; c&ocirc;t&eacute; d&apos;une opportunit&eacute;
+          </h3>
+          <p className="text-white/60 text-sm mb-6 leading-relaxed">
+            TikTok Shop vient d&apos;arriver en France et le march&eacute; n&apos;est pas encore satur&eacute;.
+            Les premiers cr&eacute;ateurs sont ceux qui gagnent le plus. Ne laisse pas passer ta chance.
+          </p>
+
+          {/* Stats */}
+          <div className="grid grid-cols-2 gap-3 mb-6">
+            <div className="bg-dark border border-dark-border rounded-xl p-3">
+              <p className="text-xl font-bold gradient-text">50,5M&euro;</p>
+              <p className="text-white/40 text-xs">March&eacute; FR en 2 mois</p>
+            </div>
+            <div className="bg-dark border border-dark-border rounded-xl p-3">
+              <p className="text-xl font-bold gradient-text">10-30%</p>
+              <p className="text-white/40 text-xs">Commission par vente</p>
+            </div>
+          </div>
+
+          <Link href="/candidature" onClick={handleClose}>
+            <Button size="lg" className="w-full pulse-glow mb-3">
+              D&eacute;couvrir le programme
+            </Button>
+          </Link>
+          <button
+            onClick={handleClose}
+            className="text-white/30 text-xs hover:text-white/50 transition-colors cursor-pointer"
+          >
+            Non merci, je pr&eacute;f&egrave;re me lancer seul
+          </button>
+        </div>
+      </div>
+    </div>
+  );
+}
diff --git a/components/marketing/FAQ.tsx b/components/marketing/FAQ.tsx
index 792c189..7192cd2 100644
--- a/components/marketing/FAQ.tsx
+++ b/components/marketing/FAQ.tsx
@@ -4,52 +4,81 @@ import { useState } from "react";
 
 const faqs = [
   {
-    question: "Ai-je besoin d'expérience sur TikTok ?",
+    question: "C\u2019est quoi l\u2019affiliation TikTok Shop exactement ?",
     answer:
-      "Non, aucune expérience n'est requise. Notre programme part de zéro et t'accompagne étape par étape. Beaucoup de nos élèves n'avaient jamais posté de vidéo avant de commencer.",
+      "L\u2019affiliation TikTok Shop te permet de gagner des commissions en faisant la promotion de produits dans tes vid\u00e9os TikTok. Tu n\u2019as pas besoin de stock ni d\u2019investissement : tu cr\u00e9es du contenu, les gens ach\u00e8tent via ton lien, et tu touches entre 10% et 30% de commission sur chaque vente.",
+  },
+  {
+    question: "Ai-je besoin d\u2019exp\u00e9rience sur TikTok pour commencer ?",
+    answer:
+      "Non, aucune exp\u00e9rience n\u2019est requise. Notre programme part de z\u00e9ro et t\u2019accompagne \u00e9tape par \u00e9tape. Beaucoup de nos \u00e9l\u00e8ves n\u2019avaient jamais post\u00e9 de vid\u00e9o avant de commencer. On t\u2019apprend tout : la cr\u00e9ation de contenu, l\u2019algorithme, la s\u00e9lection de produits.",
+  },
+  {
+    question: "Combien faut-il de followers pour d\u00e9marrer l\u2019affiliation TikTok Shop ?",
+    answer:
+      "TikTok Shop demande un minimum de 1 500 followers pour acc\u00e9der au programme d\u2019affiliation. Si tu ne les as pas encore, notre formation t\u2019apprend \u00e0 les atteindre rapidement gr\u00e2ce \u00e0 des strat\u00e9gies de contenu \u00e9prouv\u00e9es.",
   },
   {
     question: "Combien de temps dois-je consacrer par jour ?",
     answer:
-      "Nous recommandons un minimum de 2 heures par jour pour des résultats optimaux. Le programme est conçu pour être flexible et s'adapter à ton emploi du temps, que tu sois étudiant ou parent.",
+      "Nous recommandons un minimum de 2 heures par jour pour des r\u00e9sultats optimaux. Le programme est con\u00e7u pour \u00eatre flexible et s\u2019adapter \u00e0 ton emploi du temps, que tu sois \u00e9tudiant, salari\u00e9 ou parent.",
   },
   {
-    question: "Quand vais-je voir mes premiers résultats ?",
+    question: "Quand vais-je voir mes premi\u00e8res commissions TikTok Shop ?",
     answer:
-      "La plupart de nos élèves génèrent leurs premières commissions dans les 2 à 4 premières semaines. Les résultats varient selon ton implication et le temps consacré.",
+      "La plupart de nos \u00e9l\u00e8ves g\u00e9n\u00e8rent leurs premi\u00e8res commissions dans les 2 \u00e0 4 premi\u00e8res semaines. Les r\u00e9sultats varient selon ton implication et le temps consacr\u00e9. Ce n\u2019est pas un sch\u00e9ma d\u2019argent facile mais un vrai business qui demande du travail.",
   },
   {
-    question: "Dois-je investir de l'argent en plus du programme ?",
+    question: "Dois-je investir de l\u2019argent en plus du programme ?",
     answer:
-      "Non. L'affiliation TikTok Shop ne nécessite aucun stock ni investissement supplémentaire. Tu gagnes des commissions sur les ventes générées par tes vidéos.",
+      "Non. L\u2019affiliation TikTok Shop ne n\u00e9cessite aucun stock ni investissement suppl\u00e9mentaire. Tu gagnes des commissions sur les ventes g\u00e9n\u00e9r\u00e9es par tes vid\u00e9os. Tout ce qu\u2019il te faut c\u2019est un smartphone et une connexion internet.",
   },
   {
-    question: "Le programme est-il adapté à tous les âges ?",
+    question: "Comment se d\u00e9roule le coaching HookLab ?",
     answer:
-      "Oui, nos élèves ont entre 18 et 55 ans. Le programme propose deux parcours adaptés : un pour les jeunes (18-25 ans) et un pour les parents/reconversion (25-45 ans).",
+      "Le coaching comprend des modules vid\u00e9o hebdomadaires, des appels de groupe chaque semaine, un support WhatsApp illimit\u00e9, et l\u2019acc\u00e8s \u00e0 une communaut\u00e9 priv\u00e9e d\u2019entrepreneurs. Tu avances \u00e0 ton rythme avec un suivi personnalis\u00e9.",
   },
   {
-    question: "Comment se déroule le coaching ?",
+    question: "Puis-je payer la formation en plusieurs fois ?",
     answer:
-      "Le coaching comprend des modules vidéo hebdomadaires, des appels de groupe chaque semaine, un support WhatsApp illimité, et l'accès à une communauté privée d'entrepreneurs.",
-  },
-  {
-    question: "Puis-je payer en plusieurs fois ?",
-    answer:
-      "Oui, le paiement se fait en 2 mensualités de 490€. Le premier paiement donne accès immédiat au programme, le second est prélevé automatiquement le mois suivant.",
+      "Oui, le paiement se fait en 2 mensualit\u00e9s de 490\u20ac. Le premier paiement donne acc\u00e8s imm\u00e9diat au programme, le second est pr\u00e9lev\u00e9 automatiquement le mois suivant. Le paiement est s\u00e9curis\u00e9 via Stripe.",
   },
   {
     question: "Y a-t-il une garantie de remboursement ?",
     answer:
-      "Oui, nous offrons une garantie satisfait ou remboursé de 14 jours. Si le programme ne te convient pas, tu es remboursé intégralement, sans condition.",
+      "Oui, nous offrons une garantie satisfait ou rembours\u00e9 de 14 jours. Si le programme ne te convient pas, tu es rembours\u00e9 int\u00e9gralement, sans condition. Nous croyons en la qualit\u00e9 de notre formation.",
+  },
+  {
+    question: "TikTok Shop est-il disponible en France ?",
+    answer:
+      "Oui ! TikTok Shop a \u00e9t\u00e9 lanc\u00e9 en France et le programme d\u2019affiliation est ouvert aux cr\u00e9ateurs fran\u00e7ais. Le march\u00e9 fran\u00e7ais a g\u00e9n\u00e9r\u00e9 plus de 50 millions d\u2019euros en seulement 2 mois fin 2025, ce qui montre le potentiel \u00e9norme de cette plateforme.",
   },
 ];
 
 export default function FAQ() {
   const [openIndex, setOpenIndex] = useState<number | null>(null);
 
+  const faqJsonLd = {
+    "@context": "https://schema.org",
+    "@type": "FAQPage",
+    mainEntity: faqs.map((faq) => ({
+      "@type": "Question",
+      name: faq.question,
+      acceptedAnswer: {
+        "@type": "Answer",
+        text: faq.answer,
+      },
+    })),
+  };
+
   return (
     <section id="faq" className="py-20 md:py-32 bg-dark-light/30">
+      {/* FAQ Structured Data for Google Rich Results */}
+      <script
+        type="application/ld+json"
+        dangerouslySetInnerHTML={{ __html: JSON.stringify(faqJsonLd) }}
+      />
+
       <div className="max-w-3xl mx-auto px-4 sm:px-6 lg:px-8">
         {/* Header */}
         <div className="text-center mb-16">
@@ -57,10 +86,12 @@ export default function FAQ() {
             FAQ
           </span>
           <h2 className="text-3xl md:text-4xl lg:text-5xl font-bold tracking-[-0.02em] mb-4">
-            Questions <span className="gradient-text">fréquentes</span>
+            Questions sur la{" "}
+            <span className="gradient-text">formation TikTok Shop</span>
           </h2>
           <p className="text-white/60 text-lg">
-            Tout ce que tu dois savoir avant de te lancer.
+            Tout ce que tu dois savoir sur l&apos;affiliation TikTok Shop et
+            notre programme de coaching.
           </p>
         </div>
 
diff --git a/components/marketing/FinalCTA.tsx b/components/marketing/FinalCTA.tsx
new file mode 100644
index 0000000..9d7bb36
--- /dev/null
+++ b/components/marketing/FinalCTA.tsx
@@ -0,0 +1,59 @@
+import Link from "next/link";
+import Button from "@/components/ui/Button";
+
+export default function FinalCTA() {
+  return (
+    <section className="py-20 md:py-32 relative overflow-hidden">
+      {/* Background effect */}
+      <div className="absolute inset-0">
+        <div className="absolute top-1/2 left-1/2 -translate-x-1/2 -translate-y-1/2 w-[800px] h-[500px] bg-primary/15 rounded-full blur-[150px]" />
+      </div>
+
+      <div className="relative max-w-3xl mx-auto px-4 sm:px-6 lg:px-8 text-center">
+        <h2 className="text-3xl md:text-4xl lg:text-5xl font-bold tracking-[-0.02em] mb-6">
+          Pr&ecirc;t &agrave; lancer ton business{" "}
+          <span className="gradient-text">TikTok Shop</span> ?
+        </h2>
+        <p className="text-white/60 text-lg md:text-xl max-w-xl mx-auto mb-8 leading-relaxed">
+          Chaque jour sans action est un jour de commissions perdues.
+          Les places sont limit&eacute;es pour garantir un accompagnement de qualit&eacute;.
+        </p>
+
+        <div className="flex flex-col sm:flex-row items-center justify-center gap-4 mb-8">
+          <Link href="/candidature">
+            <Button size="lg" className="pulse-glow text-lg px-10">
+              Candidater maintenant
+            </Button>
+          </Link>
+          <a href="#tarif">
+            <Button variant="secondary" size="lg">
+              Voir le tarif
+            </Button>
+          </a>
+        </div>
+
+        {/* Trust elements */}
+        <div className="flex flex-wrap items-center justify-center gap-6 text-white/40 text-sm">
+          <div className="flex items-center gap-2">
+            <svg className="w-4 h-4 text-success" fill="none" stroke="currentColor" viewBox="0 0 24 24">
+              <path strokeLinecap="round" strokeLinejoin="round" strokeWidth={2} d="M5 13l4 4L19 7" />
+            </svg>
+            R&eacute;ponse sous 24h
+          </div>
+          <div className="flex items-center gap-2">
+            <svg className="w-4 h-4 text-success" fill="none" stroke="currentColor" viewBox="0 0 24 24">
+              <path strokeLinecap="round" strokeLinejoin="round" strokeWidth={2} d="M5 13l4 4L19 7" />
+            </svg>
+            14 jours satisfait ou rembours&eacute;
+          </div>
+          <div className="flex items-center gap-2">
+            <svg className="w-4 h-4 text-success" fill="none" stroke="currentColor" viewBox="0 0 24 24">
+              <path strokeLinecap="round" strokeLinejoin="round" strokeWidth={2} d="M5 13l4 4L19 7" />
+            </svg>
+            Paiement en 2 fois
+          </div>
+        </div>
+      </div>
+    </section>
+  );
+}
diff --git a/components/marketing/Hero.tsx b/components/marketing/Hero.tsx
index 0de2ab9..a70f5c8 100644
--- a/components/marketing/Hero.tsx
+++ b/components/marketing/Hero.tsx
@@ -15,23 +15,24 @@ export default function Hero() {
           <div className="flex flex-wrap justify-center gap-3 mb-8">
             <span className="inline-flex items-center gap-1.5 px-3 py-1.5 bg-primary/10 border border-primary/20 rounded-full text-primary text-xs font-medium">
               <span className="w-1.5 h-1.5 bg-success rounded-full animate-pulse" />
-              Places limitées - Promo en cours
+              Nouvelle session ouverte &mdash; Places limit&eacute;es
             </span>
             <span className="inline-flex items-center gap-1.5 px-3 py-1.5 bg-dark-light border border-dark-border rounded-full text-white/60 text-xs font-medium">
-              Programme 8 semaines
+              Programme intensif 8 semaines
             </span>
           </div>
 
-          {/* Titre principal */}
+          {/* H1 SEO-optimis&eacute; avec mots-cl&eacute;s cibles */}
           <h1 className="text-4xl sm:text-5xl md:text-6xl lg:text-7xl font-bold tracking-[-0.02em] leading-[1.1] mb-6">
-            Lance ton business{" "}
-            <span className="gradient-text">TikTok Shop</span> en 8 semaines
+            La <span className="gradient-text">formation TikTok Shop</span>{" "}
+            pour devenir cr&eacute;ateur affili&eacute; en France
           </h1>
 
-          {/* Sous-titre */}
+          {/* Sous-titre SEO avec mots-cl&eacute;s secondaires */}
           <p className="text-lg md:text-xl text-white/60 max-w-2xl mx-auto mb-10 leading-relaxed">
-            Le programme de coaching complet pour devenir créateur affilié
-            TikTok Shop et générer tes premiers revenus en ligne.
+            Apprends &agrave; <strong className="text-white/80">gagner des commissions sur TikTok Shop</strong> en
+            cr&eacute;ant du contenu vid&eacute;o. Programme de coaching complet en 8 semaines :
+            de z&eacute;ro &agrave; tes premiers revenus d&apos;affiliation.
           </p>
 
           {/* CTAs */}
@@ -41,9 +42,9 @@ export default function Hero() {
                 Candidater maintenant
               </Button>
             </Link>
-            <a href="#methode">
+            <a href="#resultats">
               <Button variant="secondary" size="lg">
-                Découvrir la méthode
+                Voir les r&eacute;sultats
               </Button>
             </a>
           </div>
@@ -51,20 +52,19 @@ export default function Hero() {
           {/* Social proof */}
           <div className="flex flex-col sm:flex-row items-center justify-center gap-6 md:gap-10">
             <div className="flex items-center gap-2">
-              {/* Avatars empilés */}
               <div className="flex -space-x-2">
-                {[1, 2, 3, 4].map((i) => (
+                {["M", "S", "T", "A", "J"].map((letter, i) => (
                   <div
                     key={i}
                     className="w-8 h-8 rounded-full gradient-bg border-2 border-dark flex items-center justify-center text-xs font-bold text-white"
                   >
-                    {String.fromCharCode(64 + i)}
+                    {letter}
                   </div>
                 ))}
               </div>
               <span className="text-sm text-white/60">
-                <span className="text-white font-semibold">+120</span> élèves
-                formés
+                <span className="text-white font-semibold">+120</span> &eacute;l&egrave;ves
+                form&eacute;s
               </span>
             </div>
             <div className="flex items-center gap-1.5">
@@ -84,6 +84,18 @@ export default function Hero() {
               </span>
             </div>
           </div>
+
+          {/* Compatible avec */}
+          <div className="mt-12 pt-8 border-t border-dark-border">
+            <p className="text-white/30 text-xs uppercase tracking-wider mb-4">
+              Programme compatible avec
+            </p>
+            <div className="flex flex-wrap items-center justify-center gap-8 text-white/20">
+              <span className="text-lg font-bold">TikTok Shop</span>
+              <span className="text-lg font-bold">Stripe</span>
+              <span className="text-lg font-bold">WhatsApp</span>
+            </div>
+          </div>
         </div>
       </div>
     </section>
diff --git a/components/marketing/Method.tsx b/components/marketing/Method.tsx
index a2013a6..fbbb5ae 100644
--- a/components/marketing/Method.tsx
+++ b/components/marketing/Method.tsx
@@ -3,9 +3,15 @@ import Card from "@/components/ui/Card";
 const steps = [
   {
     number: "01",
-    title: "Apprends les bases",
+    title: "Ma\u00eetrise les fondamentaux",
     description:
-      "Maîtrise les fondamentaux de TikTok Shop, l'algorithme, et les techniques de création de contenu qui convertissent.",
+      "Comprends l\u2019algorithme TikTok, apprends \u00e0 cr\u00e9er du contenu qui capte l\u2019attention, et d\u00e9couvre comment fonctionne l\u2019affiliation TikTok Shop.",
+    details: [
+      "Cr\u00e9ation de ton compte TikTok Shop",
+      "Comprendre l\u2019algorithme et les tendances",
+      "Les bases de la cr\u00e9ation de contenu vid\u00e9o",
+      "Choisir ta niche et ton positionnement",
+    ],
     icon: (
       <svg
         className="w-6 h-6"
@@ -25,9 +31,15 @@ const steps = [
   },
   {
     number: "02",
-    title: "Lance ton activité",
+    title: "Lance ton activit\u00e9",
     description:
-      "Configure ton shop, sélectionne tes produits gagnants, et publie tes premières vidéos avec notre méthode éprouvée.",
+      "S\u00e9lectionne tes produits gagnants, publie tes premi\u00e8res vid\u00e9os avec nos templates, et g\u00e9n\u00e8re tes premi\u00e8res commissions d\u2019affiliation.",
+    details: [
+      "S\u00e9lection de produits \u00e0 fort potentiel",
+      "Scripts et templates de vid\u00e9os fournis",
+      "Techniques de hook (accroche) qui captent",
+      "Premi\u00e8res publications et optimisation",
+    ],
     icon: (
       <svg
         className="w-6 h-6"
@@ -49,7 +61,13 @@ const steps = [
     number: "03",
     title: "Scale tes revenus",
     description:
-      "Optimise tes performances, automatise tes process, et développe une stratégie de contenu rentable sur le long terme.",
+      "Optimise tes performances avec l\u2019analyse de donn\u00e9es, automatise ta strat\u00e9gie de contenu, et d\u00e9veloppe une activit\u00e9 p\u00e9renne.",
+    details: [
+      "Analyse des performances et KPIs",
+      "Strat\u00e9gie de contenu \u00e0 long terme",
+      "Diversification des produits",
+      "Automatisation et ind\u00e9pendance",
+    ],
     icon: (
       <svg
         className="w-6 h-6"
@@ -76,15 +94,18 @@ export default function Method() {
         {/* Header */}
         <div className="text-center max-w-2xl mx-auto mb-16">
           <span className="inline-block px-3 py-1.5 bg-primary/10 border border-primary/20 rounded-full text-primary text-xs font-medium mb-4">
-            La méthode
+            La m&eacute;thode HookLab
           </span>
           <h2 className="text-3xl md:text-4xl lg:text-5xl font-bold tracking-[-0.02em] mb-4">
-            3 étapes vers tes{" "}
-            <span className="gradient-text">premiers revenus</span>
+            3 &eacute;tapes pour g&eacute;n&eacute;rer tes{" "}
+            <span className="gradient-text">
+              premiers revenus TikTok Shop
+            </span>
           </h2>
           <p className="text-white/60 text-lg">
-            Un programme structuré semaine par semaine pour te guider vers la
-            rentabilité.
+            Un programme structur&eacute; semaine par semaine con&ccedil;u pour
+            t&apos;emmener de z&eacute;ro &agrave; la rentabilit&eacute; en
+            affiliation TikTok Shop.
           </p>
         </div>
 
@@ -111,9 +132,31 @@ export default function Method() {
               <h3 className="text-xl font-bold text-white mb-3">
                 {step.title}
               </h3>
-              <p className="text-white/60 text-sm leading-relaxed">
+              <p className="text-white/60 text-sm leading-relaxed mb-4">
                 {step.description}
               </p>
+
+              {/* Details list */}
+              <ul className="space-y-2">
+                {step.details.map((detail, j) => (
+                  <li key={j} className="flex items-start gap-2">
+                    <svg
+                      className="w-4 h-4 text-primary mt-0.5 shrink-0"
+                      fill="none"
+                      stroke="currentColor"
+                      viewBox="0 0 24 24"
+                    >
+                      <path
+                        strokeLinecap="round"
+                        strokeLinejoin="round"
+                        strokeWidth={2}
+                        d="M9 5l7 7-7 7"
+                      />
+                    </svg>
+                    <span className="text-white/50 text-xs">{detail}</span>
+                  </li>
+                ))}
+              </ul>
             </Card>
           ))}
         </div>
diff --git a/components/marketing/Pricing.tsx b/components/marketing/Pricing.tsx
index b96c9a5..b54461d 100644
--- a/components/marketing/Pricing.tsx
+++ b/components/marketing/Pricing.tsx
@@ -4,15 +4,21 @@ import Card from "@/components/ui/Card";
 
 const features = [
   "8 semaines de coaching intensif",
-  "Accès à tous les modules vidéo",
+  "Acc\u00e8s \u00e0 tous les modules vid\u00e9o",
   "Templates et scripts de contenu",
   "Appels de groupe hebdomadaires",
-  "Support WhatsApp illimité",
-  "Communauté privée d'entrepreneurs",
-  "Mises à jour à vie du contenu",
+  "Support WhatsApp illimit\u00e9",
+  "Communaut\u00e9 priv\u00e9e d\u2019entrepreneurs",
+  "Mises \u00e0 jour \u00e0 vie du contenu",
   "Certification HookLab",
 ];
 
+const bonuses = [
+  "Liste de 50 produits gagnants TikTok Shop",
+  "Guide de l\u2019algorithme TikTok 2025-2026",
+  "Templates Canva pour miniatures",
+];
+
 export default function Pricing() {
   return (
     <section id="tarif" className="py-20 md:py-32">
@@ -23,11 +29,12 @@ export default function Pricing() {
             Tarif
           </span>
           <h2 className="text-3xl md:text-4xl lg:text-5xl font-bold tracking-[-0.02em] mb-4">
-            Investis dans ton{" "}
-            <span className="gradient-text">futur business</span>
+            Investis dans ta{" "}
+            <span className="gradient-text">formation TikTok Shop</span>
           </h2>
           <p className="text-white/60 text-lg">
-            Un seul programme, tout inclus. Paiement en 2 fois possible.
+            Un programme tout inclus avec accompagnement personnalis&eacute;.
+            Paiement en 2 fois.
           </p>
         </div>
 
@@ -35,36 +42,77 @@ export default function Pricing() {
         <div className="max-w-lg mx-auto">
           <Card className="relative overflow-hidden border-primary/30">
             {/* Popular badge */}
-            <div className="absolute top-0 left-0 right-0 gradient-bg py-2 text-center">
+            <div className="absolute top-0 left-0 right-0 gradient-bg py-2.5 text-center">
               <span className="text-white text-sm font-semibold">
-                Offre de lancement - Places limitées
+                Offre de lancement &mdash; Places limit&eacute;es
               </span>
             </div>
 
-            <div className="pt-12">
+            <div className="pt-14">
               {/* Price */}
               <div className="text-center mb-8">
-                <div className="flex items-baseline justify-center gap-1">
+                <div className="flex items-baseline justify-center gap-2 mb-1">
+                  <span className="text-white/40 text-2xl line-through">
+                    690&euro;
+                  </span>
                   <span className="text-5xl md:text-6xl font-bold text-white">
-                    490€
+                    490&euro;
                   </span>
                   <span className="text-white/40 text-lg">/mois</span>
                 </div>
                 <p className="text-white/40 mt-2">
-                  x2 mois (980€ total) - Paiement sécurisé via Stripe
+                  x2 mois (980&euro; total) &mdash; Paiement s&eacute;curis&eacute;
+                  via Stripe
                 </p>
+                <div className="inline-flex items-center mt-3 px-3 py-1 bg-success/10 border border-success/20 rounded-full">
+                  <span className="text-success text-sm font-medium">
+                    &Eacute;conomise 400&euro; avec l&apos;offre de lancement
+                  </span>
+                </div>
               </div>
 
               {/* Divider */}
               <div className="border-t border-dark-border my-6" />
 
               {/* Features */}
-              <ul className="space-y-4 mb-8">
-                {features.map((f, i) => (
-                  <li key={i} className="flex items-center gap-3">
-                    <div className="w-5 h-5 rounded-full bg-success/10 flex items-center justify-center shrink-0">
+              <div className="mb-6">
+                <p className="text-white/50 text-xs uppercase tracking-wider mb-4 font-medium">
+                  Inclus dans le programme
+                </p>
+                <ul className="space-y-3">
+                  {features.map((f, i) => (
+                    <li key={i} className="flex items-center gap-3">
+                      <div className="w-5 h-5 rounded-full bg-success/10 flex items-center justify-center shrink-0">
+                        <svg
+                          className="w-3 h-3 text-success"
+                          fill="none"
+                          stroke="currentColor"
+                          viewBox="0 0 24 24"
+                        >
+                          <path
+                            strokeLinecap="round"
+                            strokeLinejoin="round"
+                            strokeWidth={3}
+                            d="M5 13l4 4L19 7"
+                          />
+                        </svg>
+                      </div>
+                      <span className="text-white/80 text-sm">{f}</span>
+                    </li>
+                  ))}
+                </ul>
+              </div>
+
+              {/* Bonus */}
+              <div className="bg-primary/5 border border-primary/10 rounded-2xl p-4 mb-6">
+                <p className="text-primary text-xs uppercase tracking-wider mb-3 font-medium">
+                  Bonus inclus
+                </p>
+                <ul className="space-y-2">
+                  {bonuses.map((b, i) => (
+                    <li key={i} className="flex items-center gap-2">
                       <svg
-                        className="w-3 h-3 text-success"
+                        className="w-4 h-4 text-primary shrink-0"
                         fill="none"
                         stroke="currentColor"
                         viewBox="0 0 24 24"
@@ -72,28 +120,46 @@ export default function Pricing() {
                         <path
                           strokeLinecap="round"
                           strokeLinejoin="round"
-                          strokeWidth={3}
-                          d="M5 13l4 4L19 7"
+                          strokeWidth={2}
+                          d="M12 8v13m0-13V6a2 2 0 112 2h-2zm0 0V5.5A2.5 2.5 0 109.5 8H12zm-7 4h14M5 12a2 2 0 110-4h14a2 2 0 110 4M5 12v7a2 2 0 002 2h10a2 2 0 002-2v-7"
                         />
                       </svg>
-                    </div>
-                    <span className="text-white/80 text-sm">{f}</span>
-                  </li>
-                ))}
-              </ul>
+                      <span className="text-white/70 text-sm">{b}</span>
+                    </li>
+                  ))}
+                </ul>
+              </div>
 
               {/* CTA */}
               <Link href="/candidature">
                 <Button size="lg" className="w-full pulse-glow">
-                  Rejoindre HookLab
+                  Candidater pour rejoindre HookLab
                 </Button>
               </Link>
 
-              {/* Disclaimer */}
-              <p className="text-center text-white/30 text-xs mt-4">
-                Candidature soumise à validation. Réponse sous 24h.
-                <br />
-                Satisfait ou remboursé pendant 14 jours.
+              {/* Guarantee */}
+              <div className="flex items-center justify-center gap-2 mt-5">
+                <svg
+                  className="w-5 h-5 text-success"
+                  fill="none"
+                  stroke="currentColor"
+                  viewBox="0 0 24 24"
+                >
+                  <path
+                    strokeLinecap="round"
+                    strokeLinejoin="round"
+                    strokeWidth={1.5}
+                    d="M9 12l2 2 4-4m5.618-4.016A11.955 11.955 0 0112 2.944a11.955 11.955 0 01-8.618 3.04A12.02 12.02 0 003 9c0 5.591 3.824 10.29 9 11.622 5.176-1.332 9-6.03 9-11.622 0-1.042-.133-2.052-.382-3.016z"
+                  />
+                </svg>
+                <span className="text-white/40 text-sm">
+                  Garantie satisfait ou rembours&eacute; 14 jours
+                </span>
+              </div>
+
+              <p className="text-center text-white/25 text-xs mt-3">
+                Candidature soumise &agrave; validation. R&eacute;ponse sous
+                24h.
               </p>
             </div>
           </Card>
diff --git a/components/marketing/ResultsShowcase.tsx b/components/marketing/ResultsShowcase.tsx
new file mode 100644
index 0000000..5880a9c
--- /dev/null
+++ b/components/marketing/ResultsShowcase.tsx
@@ -0,0 +1,115 @@
+import Link from "next/link";
+import Button from "@/components/ui/Button";
+
+const stats = [
+  { value: "50,5M\u20ac", label: "G\u00e9n\u00e9r\u00e9s sur TikTok Shop France (Oct-Nov 2025)", source: true },
+  { value: "23M+", label: "Utilisateurs TikTok en France chaque mois", source: true },
+  { value: "10-30%", label: "Commission moyenne par vente pour les affili\u00e9s", source: true },
+  { value: "1 500", label: "Followers minimum pour devenir affili\u00e9", source: true },
+];
+
+const milestones = [
+  {
+    week: "Semaine 1-2",
+    title: "Premiers pas",
+    description: "Cr\u00e9ation du compte, compr\u00e9hension de l\u2019algorithme, premi\u00e8res vid\u00e9os publi\u00e9es.",
+    metric: "0 \u2192 premiers followers",
+  },
+  {
+    week: "Semaine 3-4",
+    title: "Premi\u00e8res commissions",
+    description: "S\u00e9lection des produits gagnants, optimisation du contenu, premi\u00e8res ventes.",
+    metric: "Premi\u00e8res commissions",
+  },
+  {
+    week: "Semaine 5-6",
+    title: "Acc\u00e9l\u00e9ration",
+    description: "Strat\u00e9gie de contenu r\u00e9guli\u00e8re, analyse des performances, scaling.",
+    metric: "Revenus r\u00e9guliers",
+  },
+  {
+    week: "Semaine 7-8",
+    title: "Autonomie",
+    description: "Automatisation, diversification des produits, ind\u00e9pendance totale.",
+    metric: "Activit\u00e9 p\u00e9renne",
+  },
+];
+
+export default function ResultsShowcase() {
+  return (
+    <section className="py-20 md:py-32 relative overflow-hidden">
+      {/* Background glow */}
+      <div className="absolute top-1/2 left-1/2 -translate-x-1/2 -translate-y-1/2 w-[600px] h-[400px] bg-primary/10 rounded-full blur-[150px]" />
+
+      <div className="relative max-w-7xl mx-auto px-4 sm:px-6 lg:px-8">
+        {/* Header */}
+        <div className="text-center max-w-3xl mx-auto mb-16">
+          <span className="inline-block px-3 py-1.5 bg-success/10 border border-success/20 rounded-full text-success text-xs font-medium mb-4">
+            Le march&eacute; TikTok Shop explose en France
+          </span>
+          <h2 className="text-3xl md:text-4xl lg:text-5xl font-bold tracking-[-0.02em] mb-4">
+            Pourquoi l&apos;<span className="gradient-text">affiliation TikTok Shop</span> est
+            l&apos;opportunit&eacute; de 2025-2026
+          </h2>
+          <p className="text-white/60 text-lg">
+            TikTok Shop est arriv&eacute; en France et le march&eacute; est encore peu exploit&eacute;.
+            Les premiers cr&eacute;ateurs qui se positionnent captent l&apos;essentiel des commissions.
+          </p>
+        </div>
+
+        {/* Stats grid */}
+        <div className="grid grid-cols-2 md:grid-cols-4 gap-4 md:gap-6 mb-20">
+          {stats.map((stat, i) => (
+            <div
+              key={i}
+              className="bg-dark-light border border-dark-border rounded-2xl p-5 text-center"
+            >
+              <p className="text-2xl md:text-3xl font-bold gradient-text mb-2">{stat.value}</p>
+              <p className="text-white/50 text-xs md:text-sm leading-snug">{stat.label}</p>
+            </div>
+          ))}
+        </div>
+
+        {/* Timeline */}
+        <div className="max-w-3xl mx-auto">
+          <h3 className="text-2xl font-bold text-white text-center mb-12">
+            Ton parcours en <span className="gradient-text">8 semaines</span>
+          </h3>
+          <div className="space-y-6">
+            {milestones.map((m, i) => (
+              <div key={i} className="flex gap-4 md:gap-6">
+                {/* Timeline dot */}
+                <div className="flex flex-col items-center">
+                  <div className="w-10 h-10 gradient-bg rounded-full flex items-center justify-center text-white text-sm font-bold shrink-0">
+                    {i + 1}
+                  </div>
+                  {i < milestones.length - 1 && (
+                    <div className="w-0.5 flex-1 bg-gradient-to-b from-primary/50 to-transparent mt-2" />
+                  )}
+                </div>
+                {/* Content */}
+                <div className="pb-8">
+                  <span className="text-primary text-xs font-medium">{m.week}</span>
+                  <h4 className="text-white font-bold text-lg mt-1">{m.title}</h4>
+                  <p className="text-white/60 text-sm mt-1 leading-relaxed">{m.description}</p>
+                  <span className="inline-flex items-center mt-2 px-2.5 py-1 bg-success/10 border border-success/20 rounded-lg text-success text-xs font-medium">
+                    {m.metric}
+                  </span>
+                </div>
+              </div>
+            ))}
+          </div>
+        </div>
+
+        {/* CTA */}
+        <div className="text-center mt-12">
+          <Link href="/candidature">
+            <Button size="lg" className="pulse-glow">
+              Je veux saisir cette opportunit&eacute;
+            </Button>
+          </Link>
+        </div>
+      </div>
+    </section>
+  );
+}
diff --git a/components/marketing/SocialProofTicker.tsx b/components/marketing/SocialProofTicker.tsx
new file mode 100644
index 0000000..6bab924
--- /dev/null
+++ b/components/marketing/SocialProofTicker.tsx
@@ -0,0 +1,60 @@
+"use client";
+
+import { useState, useEffect } from "react";
+
+const notifications = [
+  { name: "Mehdi L.", action: "a candidat\u00e9", time: "il y a 3 min" },
+  { name: "Laura B.", action: "a rejoint le programme", time: "il y a 12 min" },
+  { name: "Yanis K.", action: "a candidat\u00e9", time: "il y a 18 min" },
+  { name: "Sarah M.", action: "a g\u00e9n\u00e9r\u00e9 sa 1\u00e8re commission", time: "il y a 1h" },
+  { name: "Thomas D.", action: "a candidat\u00e9", time: "il y a 2h" },
+  { name: "Amina K.", action: "a atteint 1 000\u20ac de commissions", time: "il y a 3h" },
+  { name: "Julien R.", action: "a candidat\u00e9", time: "il y a 4h" },
+  { name: "Fatima N.", action: "a rejoint le programme", time: "il y a 5h" },
+];
+
+export default function SocialProofTicker() {
+  const [current, setCurrent] = useState(0);
+  const [visible, setVisible] = useState(false);
+
+  useEffect(() => {
+    const showTimeout = setTimeout(() => setVisible(true), 5000);
+    return () => clearTimeout(showTimeout);
+  }, []);
+
+  useEffect(() => {
+    if (!visible) return;
+    const interval = setInterval(() => {
+      setVisible(false);
+      setTimeout(() => {
+        setCurrent((prev) => (prev + 1) % notifications.length);
+        setVisible(true);
+      }, 500);
+    }, 4000);
+    return () => clearInterval(interval);
+  }, [visible]);
+
+  const n = notifications[current];
+
+  return (
+    <div
+      className={`fixed bottom-4 left-4 z-50 transition-all duration-500 ${
+        visible ? "opacity-100 translate-y-0" : "opacity-0 translate-y-4"
+      }`}
+    >
+      <div className="bg-dark-light border border-dark-border rounded-2xl p-4 shadow-2xl max-w-xs">
+        <div className="flex items-center gap-3">
+          <div className="w-10 h-10 rounded-full gradient-bg flex items-center justify-center text-sm font-bold text-white shrink-0">
+            {n.name[0]}
+          </div>
+          <div>
+            <p className="text-white text-sm font-medium">
+              {n.name} <span className="text-white/60 font-normal">{n.action}</span>
+            </p>
+            <p className="text-white/40 text-xs">{n.time}</p>
+          </div>
+        </div>
+      </div>
+    </div>
+  );
+}
diff --git a/components/marketing/StickyMobileCTA.tsx b/components/marketing/StickyMobileCTA.tsx
new file mode 100644
index 0000000..28b2494
--- /dev/null
+++ b/components/marketing/StickyMobileCTA.tsx
@@ -0,0 +1,33 @@
+"use client";
+
+import { useState, useEffect } from "react";
+import Link from "next/link";
+import Button from "@/components/ui/Button";
+
+export default function StickyMobileCTA() {
+  const [visible, setVisible] = useState(false);
+
+  useEffect(() => {
+    const handleScroll = () => {
+      setVisible(window.scrollY > 600);
+    };
+    window.addEventListener("scroll", handleScroll, { passive: true });
+    return () => window.removeEventListener("scroll", handleScroll);
+  }, []);
+
+  return (
+    <div
+      className={`fixed bottom-0 left-0 right-0 z-50 md:hidden transition-all duration-300 ${
+        visible ? "translate-y-0" : "translate-y-full"
+      }`}
+    >
+      <div className="bg-dark/95 backdrop-blur-xl border-t border-dark-border px-4 py-3">
+        <Link href="/candidature" className="block">
+          <Button size="md" className="w-full pulse-glow">
+            Candidater maintenant
+          </Button>
+        </Link>
+      </div>
+    </div>
+  );
+}
diff --git a/components/marketing/Testimonials.tsx b/components/marketing/Testimonials.tsx
index 762fcc8..9f1e6c4 100644
--- a/components/marketing/Testimonials.tsx
+++ b/components/marketing/Testimonials.tsx
@@ -3,27 +3,57 @@ import Card from "@/components/ui/Card";
 const testimonials = [
   {
     name: "Sarah M.",
-    role: "Étudiante, 22 ans",
+    role: "\u00c9tudiante, 22 ans",
     content:
-      "En 4 semaines, j'ai généré mes premiers 800€ sur TikTok Shop. Le programme m'a donné une méthode claire et un accompagnement top.",
-    revenue: "2 400€/mois",
+      "En 4 semaines, j\u2019ai g\u00e9n\u00e9r\u00e9 mes premi\u00e8res commissions sur TikTok Shop. Le programme m\u2019a donn\u00e9 une m\u00e9thode claire et un accompagnement top. Avant HookLab, je ne savais m\u00eame pas par o\u00f9 commencer.",
+    revenue: "2 400\u20ac/mois apr\u00e8s 3 mois",
     avatar: "S",
+    stars: 5,
   },
   {
     name: "Thomas D.",
-    role: "Ex-salarié, 34 ans",
+    role: "Ex-salari\u00e9, 34 ans",
     content:
-      "J'hésitais à me lancer, mais le coaching m'a permis de structurer mon activité. Aujourd'hui je vis de TikTok Shop à plein temps.",
-    revenue: "4 200€/mois",
+      "J\u2019h\u00e9sitais \u00e0 me lancer, mais le coaching m\u2019a permis de structurer mon activit\u00e9 pas \u00e0 pas. Les appels de groupe et le support WhatsApp font vraiment la diff\u00e9rence par rapport \u00e0 une formation en ligne classique.",
+    revenue: "4 200\u20ac/mois apr\u00e8s 5 mois",
     avatar: "T",
+    stars: 5,
   },
   {
     name: "Amina K.",
-    role: "Mère au foyer, 29 ans",
+    role: "M\u00e8re au foyer, 29 ans",
     content:
-      "Je cherchais un complément de revenus flexible. Grâce à HookLab, je gagne un SMIC supplémentaire en travaillant 2h par jour.",
-    revenue: "1 600€/mois",
+      "Je cherchais un compl\u00e9ment de revenus flexible compatible avec mes enfants. Avec 2h par jour, j\u2019arrive \u00e0 g\u00e9n\u00e9rer un vrai revenu compl\u00e9mentaire. La communaut\u00e9 est super bienveillante.",
+    revenue: "1 600\u20ac/mois apr\u00e8s 2 mois",
     avatar: "A",
+    stars: 5,
+  },
+  {
+    name: "Mehdi L.",
+    role: "\u00c9tudiant, 20 ans",
+    content:
+      "J\u2019avais z\u00e9ro exp\u00e9rience en e-commerce. Le programme m\u2019a appris \u00e0 choisir les bons produits et \u00e0 cr\u00e9er du contenu qui convertit. Aujourd\u2019hui je finance mes \u00e9tudes gr\u00e2ce \u00e0 TikTok Shop.",
+    revenue: "900\u20ac/mois apr\u00e8s 6 semaines",
+    avatar: "M",
+    stars: 5,
+  },
+  {
+    name: "Laura B.",
+    role: "Freelance, 27 ans",
+    content:
+      "Ce qui m\u2019a convaincue c\u2019est la sp\u00e9cialisation TikTok Shop. Pas du g\u00e9n\u00e9rique, mais des strat\u00e9gies concr\u00e8tes test\u00e9es et prouv\u00e9es. Les templates de scripts m\u2019ont fait gagner un temps fou.",
+    revenue: "3 100\u20ac/mois apr\u00e8s 4 mois",
+    avatar: "L",
+    stars: 5,
+  },
+  {
+    name: "Yanis K.",
+    role: "En reconversion, 31 ans",
+    content:
+      "Apr\u00e8s 8 semaines de formation, j\u2019ai pu quitter mon job. Le retour sur investissement est l\u00e0. L\u2019\u00e9quipe est r\u00e9active, les modules sont clairs, et la communaut\u00e9 pousse \u00e0 se d\u00e9passer.",
+    revenue: "5 800\u20ac/mois apr\u00e8s 6 mois",
+    avatar: "Y",
+    stars: 5,
   },
 ];
 
@@ -34,23 +64,24 @@ export default function Testimonials() {
         {/* Header */}
         <div className="text-center max-w-2xl mx-auto mb-16">
           <span className="inline-block px-3 py-1.5 bg-primary/10 border border-primary/20 rounded-full text-primary text-xs font-medium mb-4">
-            Témoignages
+            T&eacute;moignages
           </span>
           <h2 className="text-3xl md:text-4xl lg:text-5xl font-bold tracking-[-0.02em] mb-4">
-            Ils ont <span className="gradient-text">transformé</span> leur vie
+            Ils g&eacute;n&egrave;rent des{" "}
+            <span className="gradient-text">revenus avec TikTok Shop</span>
           </h2>
           <p className="text-white/60 text-lg">
-            Découvre les résultats de nos élèves après le programme.
+            D&eacute;couvre les retours de nos &eacute;l&egrave;ves apr&egrave;s le programme de coaching.
           </p>
         </div>
 
         {/* Cards */}
-        <div className="grid grid-cols-1 md:grid-cols-3 gap-6">
+        <div className="grid grid-cols-1 md:grid-cols-2 lg:grid-cols-3 gap-6">
           {testimonials.map((t, i) => (
             <Card key={i} hover>
               {/* Stars */}
               <div className="flex gap-1 mb-4">
-                {[1, 2, 3, 4, 5].map((s) => (
+                {Array.from({ length: t.stars }).map((_, s) => (
                   <svg
                     key={s}
                     className="w-4 h-4 text-warning"
@@ -63,7 +94,7 @@ export default function Testimonials() {
               </div>
 
               {/* Content */}
-              <p className="text-white/80 mb-6 leading-relaxed">
+              <p className="text-white/80 mb-6 leading-relaxed text-sm">
                 &ldquo;{t.content}&rdquo;
               </p>
 
@@ -85,6 +116,13 @@ export default function Testimonials() {
             </Card>
           ))}
         </div>
+
+        {/* Google-compliant disclaimer */}
+        <p className="text-center text-white/25 text-xs mt-8 max-w-2xl mx-auto leading-relaxed">
+          Les r&eacute;sultats pr&eacute;sent&eacute;s sont bas&eacute;s sur les retours individuels de nos
+          &eacute;l&egrave;ves et ne constituent pas une garantie de revenus. Les r&eacute;sultats varient
+          selon l&apos;implication, le temps consacr&eacute; et la strat&eacute;gie de chaque participant.
+        </p>
       </div>
     </section>
   );
diff --git a/components/marketing/TrustBadges.tsx b/components/marketing/TrustBadges.tsx
new file mode 100644
index 0000000..68a5735
--- /dev/null
+++ b/components/marketing/TrustBadges.tsx
@@ -0,0 +1,58 @@
+const badges = [
+  {
+    icon: (
+      <svg className="w-6 h-6" fill="none" stroke="currentColor" viewBox="0 0 24 24">
+        <path strokeLinecap="round" strokeLinejoin="round" strokeWidth={1.5} d="M9 12l2 2 4-4m5.618-4.016A11.955 11.955 0 0112 2.944a11.955 11.955 0 01-8.618 3.04A12.02 12.02 0 003 9c0 5.591 3.824 10.29 9 11.622 5.176-1.332 9-6.03 9-11.622 0-1.042-.133-2.052-.382-3.016z" />
+      </svg>
+    ),
+    title: "Paiement s\u00e9curis\u00e9",
+    description: "Via Stripe, leader mondial du paiement en ligne",
+  },
+  {
+    icon: (
+      <svg className="w-6 h-6" fill="none" stroke="currentColor" viewBox="0 0 24 24">
+        <path strokeLinecap="round" strokeLinejoin="round" strokeWidth={1.5} d="M4 4v5h.582m15.356 2A8.001 8.001 0 004.582 9m0 0H9m11 11v-5h-.581m0 0a8.003 8.003 0 01-15.357-2m15.357 2H15" />
+      </svg>
+    ),
+    title: "Satisfait ou rembours\u00e9",
+    description: "Garantie de 14 jours, sans condition",
+  },
+  {
+    icon: (
+      <svg className="w-6 h-6" fill="none" stroke="currentColor" viewBox="0 0 24 24">
+        <path strokeLinecap="round" strokeLinejoin="round" strokeWidth={1.5} d="M8 12h.01M12 12h.01M16 12h.01M21 12c0 4.418-4.03 8-9 8a9.863 9.863 0 01-4.255-.949L3 20l1.395-3.72C3.512 15.042 3 13.574 3 12c0-4.418 4.03-8 9-8s9 3.582 9 8z" />
+      </svg>
+    ),
+    title: "Support illimit\u00e9",
+    description: "R\u00e9ponses sous 24h sur WhatsApp",
+  },
+  {
+    icon: (
+      <svg className="w-6 h-6" fill="none" stroke="currentColor" viewBox="0 0 24 24">
+        <path strokeLinecap="round" strokeLinejoin="round" strokeWidth={1.5} d="M12 15v2m-6 4h12a2 2 0 002-2v-6a2 2 0 00-2-2H6a2 2 0 00-2 2v6a2 2 0 002 2zm10-10V7a4 4 0 00-8 0v4h8z" />
+      </svg>
+    ),
+    title: "Donn\u00e9es prot\u00e9g\u00e9es",
+    description: "Conforme RGPD, h\u00e9bergement europ\u00e9en",
+  },
+];
+
+export default function TrustBadges() {
+  return (
+    <section className="py-12 md:py-16">
+      <div className="max-w-5xl mx-auto px-4 sm:px-6 lg:px-8">
+        <div className="grid grid-cols-2 md:grid-cols-4 gap-6">
+          {badges.map((badge, i) => (
+            <div key={i} className="text-center">
+              <div className="w-12 h-12 rounded-2xl bg-primary/10 border border-primary/20 flex items-center justify-center text-primary mx-auto mb-3">
+                {badge.icon}
+              </div>
+              <h3 className="text-white font-semibold text-sm mb-1">{badge.title}</h3>
+              <p className="text-white/40 text-xs leading-relaxed">{badge.description}</p>
+            </div>
+          ))}
+        </div>
+      </div>
+    </section>
+  );
+}